Simple management of pricing & promotions – from admin through to sales in the Consumer Packaged Goods (CPG) industry.
Having the right pricing mechanism to drive sales can always be a dilemma in the workplace. How can you make this a simple enough process for your admin staff to execute, whilst at the same time giving your sales team the flexibility to be able to respond to market demand?
Using Dynamics CPG, with its pricing designed for dealing with independents through to major retailers, allows you to do just this. It means depending on individual customers, you can tailor-make their pricing to suit them best. It doesn’t have to be just one way and one way only.
Flexibility to handle any type of promotion – be it customer specific or across the board
Dynamics CPG pricing functionality delivers a fast solution for all your pricing needs. This can help with all the promotional mechanics that you can normally think of e.g. buy one get one free, discounted items and even rebates. This functionality enables you to create single or multiple-use promotion codes with value or time-based expiry to suit the needs of an individual customer.
Your staff can understand what it means for margin and execute orders right there in front of the customer. It doesn’t matter how the customer chooses to order, straight away they can tell how much they are going to get charged and also what the price would be if they ordered a higher quantity to drive them up to that next price break.
Opening new accounts with tempting offers – accessing new markets
Alternatively, you can use Dynamics CPG to open those precious new accounts, to exploit your competition or get new products into existing accounts by using a purchase discount; enabling the customer to try out your product(s) at minimal cost. It’s about making your company stand out from the crowd with a quick and simple solution.
Company-wide visibility & automatic promotions & pricing – saving time & admin
Using Dynamics CPG it means that all the pricing updates are automatic, your staff won’t need to remember, which means no time is wasted. Your staff don’t have to look up Excel spreadsheets or refer to notebooks to pull out that information. All you need to do is put the order on Dynamics CPG as normal, and if the rules for that promotion are there it will automatically apply it.
This will help keep your customers happy, your staff will have done no more work, and you’ve got the flexibility to be able to drive the market as you need to.
Seems too good to be true? Why don’t you take a look for yourself…?
For more information on pricing designed for supplying through the retail sector watch our video